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Leica Sport Optics Introduces the ER i Riflescope

Leica Sport Optics Introduces the ER i Riflescope

  Leica Sport Optics adds to its already successful line of ER riflescopes with the introduction of two new illuminated riflescope models: the ER i 2.5-10×42 and the ER i 3-12×50. These new riflescopes boast a lean and classic design making them simple and easy-to-use. They also feature Leica’s legendary optical performance and the addition of an illuminated red dot, available in three reticle configurations: 4a, Ballistic and IBS. ER i 3-12×50 Understanding the nature of the hunt, Leica Sport…

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Leupold’s® New Mark 6™ 1-6x20mm M6C1 Riflescope

Leupold’s® New Mark 6™ 1-6x20mm M6C1 Riflescope

BEAVERTON, Ore. – Leupold‘s® Tactical Optics Division introduces the Mark 6™ 1-6x20mm M6C1, a compact and exceptionally fast, versatile riflescope for military warfighters, law enforcement personnel and competition shooters. The scope’s powerful 6x zoom range provides an expansive field of view and rapid target acquisition at low magnification, as well as outstanding long-range target engagement at higher powers. Reticle options include the CMR-W 7.62 and CMR-W 5.56, which enable both speed and long-range precision for shooters using 5.56 and 7.62…

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Bushnell Offers the DOA Advantage to Slug Gun Hunters with a New Series of Trophy XLT Riflescopes

Bushnell Offers the DOA Advantage to Slug Gun Hunters with a New Series of Trophy XLT Riflescopes

Overland Park, Kan. – Bushnell Outdoor Products is now offering the extended-range precision of its popular DOA (Dead On Accurate) reticle to the vast number of slug gun hunters. The new Trophy XLT DOA 200 riflescopes help hunters improve their accuracy at longer ranges and increase their success rate. The new Trophy XLT slug gun riflescope features the patented DOA 200 reticle, helping hunters take the guesswork out of holdover when shooting slugs. Based on a 100-yard zero, shooters can…

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BSA Optics Launches New Majestic® DX Riflescope Line

BSA Optics Launches New Majestic® DX Riflescope Line

Fort Lauderdale, Fla. – Gamo Outdoor USA (www.gamooutdoorusa.com), parent company of BSA Optics (www.bsaoptics.com) has unveiled a new series of accurate and durable riflescopes for the most dedicated hunters. Majestic DX riflescopes offer 92% light transmission and are backed by an industry leading – CEO Signature Lifetime Full Warranty. The Majestic® DX is a newly designed 1-piece tube, with multi-coated optics, offering the shooter a crisp, clear sight picture. A ballistic compensating EZ Hunter reticle completes this accurate and durable…

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Weaver Optics Introduces Scout Scope

Weaver Optics Introduces Scout Scope

ONALASKA, Wis. – September 27, 2010 – Weaver® is one of the most trusted names in optics, rings and bases. A new scope for hunters who enjoy shooting scout rifles is now available from this industry mainstay. The Weaver Scout Scope (MSRP: $254.95) is a Classic® K-Series™ optic with a fixed power of 4x28mm and is on shelves now. Fast target acquisition for fast action As the perfect addition to fast handling scout rifles, Weaver’s new Classic K-Series Scout Scope…

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25% Off a Purchase of $25 or More to Celebrate 25 Years

25% Off a Purchase of $25 or More to Celebrate 25 Years

Overland Park, KS – Consumers have until December 31st, 2010 to help Simmons celebrate their 25th anniversary with 25% off of any riflescope, binocular, laser rangefinder, or spotting scope retailing for more than $25.00. Since 1983, Simmons® has established itself as a visionary leader in high-quality, high-value riflescopes and binoculars. For over 25 years, hunters and sportsmen alike have looked to Simmons for extraordinary optical innovation and rugged durability. Simmons riflescopes not only deliver spot-on accuracy, innovative features and enviable…

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Riflescope Basics

Riflescope Basics

This may sound like a silly question, but bear with me.  There is a method to my madness. To a shooter, it is a weapon sight.  It is supposed to be slapped on top of a weapon, sighted in and used for its intended purpose: aiming. To an engineer, it is an opto-mechanical device that is used for aiming.  Nowadays, it is not even always a pure opto-mechanical device since quite a few riflescopes have some electronics in them (reticle…

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