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Winchester Unveils Innovative AA® TrAAcker™: See Why You’ve Been Missing

EAST ALTON, Ill. (Jan. 14, 2013) – A fired 12-gauge shotgun shell unleashes a column of shot from a shotgun barrel at about 1,200 feet per second – too fast for the human eye to see the pellets in flight. This can make it extremely difficult to master the correct lead on flying clay targets or game birds.

What if that changed? What if it was possible to track the flight of the shot string? Thanks to Winchester® Ammunition, it’s happening in 2013.

Legendary innovation at Winchester continues with the AA® TrAAcker™, the first shotgun shell to feature a weighted wad that actually tracks with the shot string. This allows the shooter or an instructor to quickly determine where the shooter is missing – making it easy to adjust and nail flying targets shot after shot.

“A new shooter now can learn how to lead a clay target or game bird almost immediately – that’s the results you get with AA TrAAcker,” said Brett Flaugher, Winchester Ammunition vice president of marketing, sales and strategy. “The new AA TrAAcker is a great training tool for shooters, hunters, and shooting instructors.”

The secret of AA TrAAcker is in the revolutionary wad. Loaded with 1 1/8 oz. of shot like a standard AA shotshell, the innovative wad design includes longer, notched petals and captures 1/8-ounce of shot, which stabilizes wad spin and ensures that the wad remains in the center of the shot pattern for optimum tracking. The wad tracks a full, one ounce of shot down range for highly effective performance on clay targets and fast flying game. The AA TrAAcker load is available in two highly visible colors: orange, for overcast conditions or dark backdrops, and black for clear skies or light backdrops.

AA® TrAAcker™ specifications:

Symbol Condition Gauge Shell Length Dram Equivalent Shot Weight Shot Size Velocity
AAHA127TO Overcast/Dark Backdrop 12 2 3/4” 3 1 1/8 oz. 7 1250
AAHA127TB Clear Sky 12 2 3/4” 3 1 1/8 oz. 7 1250
AA128TO Overcast/Dark Backdrop 12 2 3/4” 2 3/4 1 1/8 oz. 8 1145
AA128TB Clear Sky 12 2 3/4” 2 3/4 1 1/8 oz. 8 1145

Since 1965, Winchester AA target loads have set the industry standard for performance on the range and in the field. Known for the legendary High Strength Hull, Winchester AA ammunition is a favorite of reloaders everywhere.

With a company heritage dating back to 1866, Winchester Ammunition was there for the taming of the American West, the Allied Forces’ victory in World War II and through the years, millions of fond memories made in the great outdoors and at the range.

Known as The American Legend™, Winchester is a global leader in sporting, law enforcement, military and personal defense ammunition production. Winchester continues to raise the bar with innovative products like Blind Side® waterfowl and PDX1® Defender® personal defense ammunition.

For more information about Winchester Ammunition, visit www.winchester.com, or connect with The American Legend on Facebook at Facebook.com/WinchesterOfficial.
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Media Contact
Michael Turbyfill: michael@chevalier-adv.com
Jonathan Harling: jonathan@chevalier-adv.com

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