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The Legend in Gun Care Introduces a New and Improved Hoppes.com

FOR IMMEDIATE RELEASE: February 2013

Overland Park, Kan. — Hoppe’s, an industry leader in gun care for more than 100 years, has launched a complete redesign of Hoppes.com.

The new Hoppes.com is designed to provide visitors with a comprehensive resource for gun care product information. With a complete navigation bar incorporated throughout the site, users can quickly find a specific product with minimal effort.

As visitors browse the new Hoppes.com, the site utilizes information about the product being viewed to provide the user with similar product recommendations. In addition to product information, users can purchase Hoppe’s products or locate online retailers.

With a mobile-friendly design, the site offers a quality user experience for the growing number of consumers accessing the Internet with a mobile device or tablet. Integrated with Hoppe’s social media channels, users can instantly accessFacebook or YouTube for helpful gun care tips and informational videos.

Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products sells its products worldwide under the Bushnell®, Butler Creek®, Final Approach®,Hoppe’s®, Millett®, Night OpticsPrimos®, Simmons®, Stoney Point®, Tasco®, Uncle Mike’s®, Uncle Mike’s Law Enforcement®, and the following eyewear brands: Bollé®Cébé® and Serengeti®. For information about any of these brands or products, please contact Bushnell Public Relations at  (913) 752-6105.

Word Doc Press Release


JPG

FOR FURTHER INFORMATION CONTACT:

Mike Capps
(573) 898.3422
E-mail: mcapps@howardcommunications.com
Paul Arnhold – Bushnell Outdoor Products
(913) 752-6105
E-mail: parnhold@bushnell.com

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