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Steiner Launches Redesigned Website

GREELEY, Colo. (April 16, 2012) – Steiner, a world leader in manufacturing and developing premium binoculars and riflescopes, announced today that it has completed the redesign of its new corporate website, www.steinerbinoculars. The new site provides both consumers and dealers with easy navigation, engaging information and high-quality images.

The intent of the redesign of the Steiner website was to make it more user friendly and to accommodate the growing amount of mobile traffic. The fresh new design features product advisory sections, streamlined videos, dealer locator and downloadable images and brochures. The website also offers relevant industry news and a more integrated social presence.

“I am very pleased with the new Steiner website,” said Rob Siemers, general manager. “We are a recognized leader in the industry that creates innovative products for our customers. We want to make it as easy as possible for them to get the information they need on these technologically advanced products.”

The new Steiner website is now up and running. Be sure to check it out at: www.steiner-binoculars.com.

Headquartered in Germany, Steiner has been widely acknowledged as a world leader in the manufacturing of high quality optics since 1947. In addition to the outdoor, hunting and marine markets, Steiner provides products to military and law enforcement worldwide. Allied forces around the world-including the U.S. Army and countless law enforcement agencies-have made Steiner their binocular of choice. For more information, contact: Steiner Optik, 920 54th Avenue, Suite 200, Greeley, CO 80634; call (970) 356-1670; or visit the company website at www.steiner-binoculars.com. Be sure to visit the Steiner page on Facebook at www.facebook.com/SteinerOptics.

Contact:
Karen Lutto (830) 755-4308 or karen@hunteroc.com
Mike Nischalke (703) 380-3595 or mike@hunteroc.com
HOC Website: www.hunteroc.com

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