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Binoculars

NIKON BEEFS UP MONARCH 42MM ATB OPTICS

NIKON BEEFS UP MONARCH 42MM ATB OPTICSNo other group of hunting binoculars has such a distinguished record of success or such a large legion of followers as the Monarch ATB™ Series binoculars. Nikon is raising the specification bar even higher in 2010, with advanced prism coating technology previously found exclusively in its much higher priced offerings.

The new Monarch ATB 42mm with Dielectric High-Reflective Multilayer Prism Coating features brighter, sharper colors, as well as crisp and drastically improved low-light performance. A new body style provides unparalleled strength and ruggedness in a package that is comfortable to carry all day.

With rugged rubber armor for added durability and a firm grip even in the worst conditions, Nikon guarantees every ATB to be 100% waterproof and fogproof. Each is backed by Nikon’s 25 Year Limited Warranty and No-Fault Repair/Replacement Policy.

The new Monarch ATB 42mm with Dielectric High-Reflective Multilayer Prism Coating binocular is available in 8×42, 10×42 and 12×42. It is also available in Team REALTREE models with the REALTREE APG HD camouflage pattern. MSRP $279.95-$349.95.

Nikon Inc. is the U.S. distributor of Nikon sports and recreational optics, world-renowned Nikon 35mm cameras, digital cameras, speedlights and accessories, Nikkor lenses and electronic imaging products.

For more information on Nikon’s full line of Riflescopes, Binoculars, Spotting Scopes, Fieldscopes and Laser Rangefinders, please contact: Nikon Sport Optics, 1300 Walt Whitman Rd., Melville, NY 11747-3064, or call 1-800-645-6687. www.nikonhunting.com.

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Media Contacts:
Chevalier Advertising, Marketing & Public Relations
CJ Davis - cjdavis@chevalier-adv.com

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