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Paul Arnhold – Bushnell Outdoor Products
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Bushnell Expands its No-Risk Money Back Guarantee
Overland Park, Kan. — Bushnell Outdoor Products, an industry leader in high performance sports optics for more than 60 years, has expanded its Bulletproof Guarantee to include several leading lines of binoculars, riflescopes and spotting scopes and its entire line of hunting laser rangefinders. With the peace of mind that comes from a no-risk, money-back guarantee, consumers can choose Bushnell with added confidence.
Originally introduced with the Legend Ultra HD binocular product line in 2011, Bushnell guaranteed that if customers were not completely satisfied with the product, the company would buy it back, no questions asked for up to one year from the original date of purchase.
For 2012, Bushnell has expanded the Bulletproof Guarantee to cover the Elite, Excursion EX, Legacy WP, Legend Ultra HD and Trophy XLT families of binoculars; Elite, Legend Ultra HD and Trophy XLT families of riflescopes and spotting scopes; and all hunting laser rangefinders.
“At Bushnell performance is everything, and our new Bulletproof Guarantee lets consumers validate that firsthand,” said Phil Gyori, Bushnell Outdoor Products executive vice president of marketing. “Consumers have trusted Bushnell to deliver quality and dependable products for more than 60 years. Now they can try Bushnell risk-free, knowing that we are so confident in our products we stand behind them 100 percent,” added Gyori.
For more information about the Bushnell Bulletproof Guarantee, visit ______________. To learn more about Bushnell Outdoor Products and its complete line of sports optics and outdoor technology, visit www.bushnell.com or call 1-800-423-3537.
Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products sells its products worldwide under the Bushnell®, Tasco®, Serengeti®, Bollé®, Uncle Mike’s Law Enforcement®, Stoney Point®, Hoppe’s®, Butler Creek®, Cébé®, Millett®, Uncle Mike’s®, Final Approach® and Simmons® brand names.