Leica Sets New Standard with Rangemaster CRF 1600-B Rangefinder

Born from Leica‘s 20-year commitment to continuous laser rangefinding innovation, the Rangemaster CRF 1600-B compact laser rangefinder boasts a unique integrated ballistics system that features three modes of application, 12 ballistic curves and three different zeroing ranges to deliver more accurate ballistics information than ever before. The new standards-setting Leica CRF 1600-B also features intuitive, easy-to-use controls.

At the heart of the CRF 1600-B is the innovative ABC™ (Advanced Ballistic Compensation) system, a high-precision integrated ballistics calculator that combines stored data with analysis of current ballistics parameters, and in a split second, delivers precise details of the required compensation for a point of impact (POI). The ABC™ system processes current ballistics parameters, including not only the measured distance, but also the incline, temperature and absolute air pressure to calculate projectile trajectory. The ABC™ ballistic system addresses the shooter’s needs with one program and delivers the relevant details with a simple push of a button.

For hunters who use classic reticles in their riflescopes, the Leica Rangemaster CRF 1600-B displays the hold-over value in centimeters or inches, in addition to the measured distance. For hunters using a reticle or turret, in which each graduation represents a specific distance, the read-out provides information on the horizontal distance, again factoring in the angle, temperature and absolute air pressure. Hunters using a MOA or mil graduated turret to dial for correction can also display the number of clicks required to properly adjust the POI. In this way, the CRF 1600-B can be perfectly adapted to deliver optimum results in every shooting situation, no matter the firearm and ammunition used.

Class-leading Leica optics technology enables shooters to clearly and vividly assess potential targets over long distances, and the large field of view facilitates rapid targed acquisition. The 7x magnification guarantees superb performance, even in low-light conditions. The CRF 1600-B measures distances from 10.9 yards to approximately 1,600 yards with complete precision in less than .9 seconds. The LED display features automatic brightness control for optimum visibility in all lighting conditions.

Weighing only 8.1 oz, the ergonomic and compact CRF 1600-B fits comfortably in either hand and its carbon-reinforced housing and magnesium chassis ensure that it will stand up to whatever the hunter or Mother Nature dishes out. The hydrophobic AquaDura® lens coating provides additional protection against dirt and water.

Built-in diopter compensation and a special rubber eyecup make the Rangemaster ideal for those with glasses.

The Leica Rangemaster CRF 1600-B will be available from authorized Leica dealers beginning June 2012.

LEICA RANGEMASTER CRF 1600-B Technical data

Package includes: Cordura case, lanyard and battery
Magnification: 7×
Lens diameter: 24 mm
Exit pupil: 3.4 mm
Field of view at 1,000 yds: 377 ft
Diopter compensation: +/- 3.5 dpt.
Distance measurement range: 10.9 yards to approx. 1,600 yards
Measuring function: scan mode
Measuring accuracy: +/- 1.1 yards to 400 yards
+/- 2.2 yards to 800 yards
+/- 0.5% over 800 yards
Ballistic system: yes, equivalent horizontal distance, point-of-impact correction, click/MOA Adjustment
Temperature display: yes
Absolute air pressure display: yes
Angle of Incline display: yes
Display : LED display with 4-characters and ambient-light-controlled brightness
Eyecup: rubber foldout eyecup
Lens coating: AquaDura® coating on external lens
Waterproof: waterproof to 3.2 ft
Body: carbon-reinforced plastic
Chassis: magnesium
Dimensions (LxHxD): 1 5/8 x 3 x 1 1/4 inches approximate
Weight: approx. 8.1oz incl. battery
Laser: Eye-safe, invisible-light laser compliant with EN and FDA Class 1
Alternative meter/yard setting: yes
Power supply: 1× 3 V / CR2 lithium button cell
Battery life: approx. 3,000 measurements at 68 degrees F

For more information, check out www.leica-sportoptics.com.

Contact:
Stephanie Mallory
Mallory Communications, Inc
Website: http://www.mallorycommunicationsinc.com
Email: stephanie@mallorycommunicationsinc.com

Simmons Introduces The New LRF 600 With Tilt Intelligence

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April 2012
MEDIA INQUIRIES:
Mike Capps
(573) 898-3422/ mcapps@howardcommunications.com
Paul Arnhold – Bushnell Outdoor Products
(913) 752-6105 / parnhold@bushnell.com

Simmons Introduces the New LRF 600 Laser Rangefinder
Featuring the Exclusive Tilt Intelligence

Overland Park, Kan.Simmons, a leader in high-quality, high-value sporting optics for more than 25 years, has introduced a new laser rangefinder featuring the company’s exclusive Tilt IntelligenceTM. The new LRF 600 TI laser rangefinder from Simmons features a 600-yard laser rangefinder with +/- one-yard accuracy and 4x magnification.

Tilt Intelligence by Simmons gives hunters the peace of mind they need when the opportunity arises to take the shot of a lifetime. In addition to providing the line of sight distance to a target, the exclusive technology calculates the true horizontal distance of the shot for more accurate aiming at a steep incline or decline.

The LRF 600 accurately reads distances from 10-600 yards/meters, with a 400-yard range to trees and a 200-yard range to deer. The chassis features an ergonomic, vertical design and easy-to-use one-button operation. This compact device weighs less than eight ounces, and features weather resistant housing designed to withstand less than ideal conditions.

Powered by a single 9-volt battery, the LRF 600 has an in-view LCD display for a bright and clear sight picture. The Simmons LRF 600 TI is available in a black finish for an estimated retail price of $199.99, and includes a carrying case and neck strap.

For more information about the Simmons LRF 600 TI, visit the product section online. To learn more about Simmons and its complete line of sporting optics, visit www.simmonsoptics.com or call 1-800-423-3537.

Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas.  Bushnell Outdoor Products sells its products worldwide under the Bushnell®, Tasco®, Serengeti®, Bollé®, Uncle Mike’s Law Enforcement®, Stoney Point®, Hoppe’s®, Butler Creek®, Cébé ®, Uncle Mike’s®, Millett®, Simmons® and Final Approach® brand names. For information about any of these brands or products, please contact Bushnell Public Relations at (913) 752-6105.


Webyshops Witnesses a Winning 2011

ARLINGTON, TX, February 10, 2012 /24-7PressRelease/ — 2011 Witnessed Webyshops.com having a record setting year. While every company works to improve sales each year, Webyshops.com saw their formula of outstanding customer service, quick shipping, wide selection of quality products, knowledgeable associates and low prices push their sales to quadruple 2010′s sales. This sales growth even surpassed anticipated forecast by twenty percent. Webyshops doesn’t anticipate the records to stop with the 2011 year, they are trending to double sales again in 2012.

“2011 was a pivotal year for us. We had to prove to our vendors that we knew what we were talking about when we asked them for support in terms of financing and inventory. We also had to prove to our customers that we could deliver the level of service they expect from the likes of Zappos and Amazon. We even joked internally, that we ARE the Zappos of the outdoor industry. In the end, it was through patronage of our customers, support of our vendors and relentless dedication to each and every customer by our small, but committed crew that we were able to exceed all the goals we set for ourselves in spite of tough economic and retail conditions. We look forward to another great year in 2012, as we build upon the projects that were launched last year,” states Mikhail Orlov, Webyshops.com.

Sales weren’t the only thing that showed tremendous growth. The Webyshops.com team also grew to double its original size. The team growth hasn’t stopped yet. In order to keep up with the sales growth, staff will also increase at least twenty-five percent in 2012. Another key factor of Webyshops success is the positive encouragement for both professional and personal growth.

Customer Service Quarterback, Renee affirms this stating, “I especially like working with the customers and my coworkers. I find selling scopes both interesting and challenging. I, also, like the way we can grow with the company. Starting from the ground up is a good feeling.”

Kerri, Webyshops’ Warehouse Warrior affirms Renee”s statement “I started here about 4 months ago, didn’t have a clue about the business the patience of the people that work here is phenomenal.” She went on to say, “The warehouse has blown up with inventory over the last month business is good.”

The unexpected but welcomed growth saw the warehouse and offices reach beyond capacity. So much so, Webyshops.com is already scouting for a new location and anticipating a move during the first quarter of 2012.

www.Webyshops.com is a Texas-based sporting goods retailer, specializing in outdoor gear such as riflescopes, binoculars, spotting scopes, flashlights, trail cameras, night vision, rangefinders from all major brands,including Nikon, Bushnell, Leupold, Trijicon, Eotech, Burris, Crimson Trace and others. Based on overwhelming requests from our loyal customers, we continue to expand our product offering with recent additions of categories such as sunglasses and eyewear to dog training collars and beyond. Connect with us on Facebook to stay plugged into your personal outdoor gear connection.

Bushnell Expands its No-Risk Money Back Guarantee

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MEDIA INQUIRIES:
Mike Capps
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Paul Arnhold – Bushnell Outdoor Products
(913) 752-6105 / parnhold@bushnell.com

Bushnell Expands its No-Risk Money Back Guarantee

Overland Park, Kan. Bushnell Outdoor Products, an industry leader in high performance sports optics for more than 60 years, has expanded its Bulletproof Guarantee to include several leading lines of binoculars, riflescopes and spotting scopes and its entire line of hunting laser rangefinders. With the peace of mind that comes from a no-risk, money-back guarantee, consumers can choose Bushnell with added confidence.

Originally introduced with the Legend Ultra HD binocular product line in 2011, Bushnell guaranteed that if customers were not completely satisfied with the product, the company would buy it back, no questions asked for up to one year from the original date of purchase.

For 2012, Bushnell has expanded the Bulletproof Guarantee to cover the Elite, Excursion EX, Legacy WP, Legend Ultra HD and Trophy XLT families of binoculars; Elite, Legend Ultra HD and Trophy XLT families of riflescopes and spotting scopes; and all hunting laser rangefinders.

“At Bushnell performance is everything, and our new Bulletproof Guarantee lets consumers validate that firsthand,” said Phil Gyori, Bushnell Outdoor Products executive vice president of marketing. “Consumers have trusted Bushnell to deliver quality and dependable products for more than 60 years. Now they can try Bushnell risk-free, knowing that we are so confident in our products we stand behind them 100 percent,” added Gyori.

For more information about the Bushnell Bulletproof Guarantee, visit ______________. To learn more about Bushnell Outdoor Products and its complete line of sports optics and outdoor technology, visit www.bushnell.com or call 1-800-423-3537.

Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products sells its products worldwide under the Bushnell®, Tasco®, Serengeti®, Bollé®, Uncle Mike’s Law Enforcement®, Stoney Point®, Hoppe’s®, Butler Creek®, Cébé®, Millett®, Uncle Mike’s®, Final Approach® and Simmons® brand names.

Sport 850 Laser Rangefinder – Bushnell’s Sport 850 Laser Rangefinder Offers Performance And Value


202205 Sport 850LRF
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December 2011
MEDIA INQUIRIES:
Mike Capps
(573) 898-3422/ mcapps@howardcommunications.com
Paul Arnhold – Bushnell Outdoor Products
(913) 752-6105 / parnhold@bushnell.com

Bushnell Sport 850 Laser Rangefinder Offers Performance and Value

Overland Park, Kan. –Bushnell Outdoor Products, an industry-leader in high performance sports optics and outdoor accessories for more than 60 years, has introduced the Sport 850 laser rangefinder. The popular laser rangefinder offers high-performance and a host of valuable features for hunters and shooters.

At the push of a button, the Sport 850 quickly acquires distances from five to 850 yards (or meters) with the +/- one-yard accuracy hunters have come to expect from Bushnell. Featuring four power magnification, fully multi-coated optics and a 430-foot field of view, the Sport 850 provides a crisp, clear view, even in low light conditions.

This rugged, rainproof unit is lightweight and compact, making it versatile and easy to carry in a pocket or pack. With its anti-slip, sure-grip finish, the Sport 850 is designed for convenient one-hand operation. Featuring a posi-thread battery door for long-term reliability and built-in tripod mount, the Sport 850 includes a neck strap, carrying case and battery.

The Sport 850 laser rangefinder is available in a charcoal finish for an MSRP of $179.99. For more information about the Bushnell Sport 850 laser rangefinder, visit the product page online.

To learn more about Bushnell Outdoor Products and its complete line of sports optics and outdoor technology, visit www.bushnell.com or call 1-800-423-3537.

Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products sells its products worldwide under the Bushnell®, Tasco®, Serengeti®, Bollé®, Uncle Mike’s Law Enforcement®, Stoney Point®, Hoppe’s®, Butler Creek®, Cébé®, Millett®, Uncle Mike’s®, Final Approach® and Simmons® brand names. For information about any of these brands or products, please contact Bushnell Public Relations at (913) 752-6105.

Leupold® Products Garner Awards for Excellence

BEAVERTON, Ore. – Leupold® & Stevens, Inc., recently named 2011 Optics Manufacturer of the Year by the National Association of Sporting Goods Wholesalers (NASGW), also earned numerous awards for product excellence over the past year.

Leupold riflescopes, binoculars, spotting scopes and rangefinders received widespread recognition from leading outdoor media and other organizations.

“We are honored to receive the NASGW’s first Optics Manufacturer of the Year award, and greatly appreciate the individual product honors,” commented Pat Mundy, communications manager for Leupold & Stevens, Inc. “We value these awards because they reflect the professional judgment of those who buy, sell, use and evaluate optics nationwide. This is great feedback and motivation for our hundreds of employees who work day in and day out to make products that meet the highest standards of optical performance, mechanical function and rugged durability.”

Other 2011 recognition for Leupold optics includes:

Shooting Industry Academy of Excellence Optic of the Year: VX-R™ 3-9x40mm riflescope
Shooting Industry Academy of Excellence Hunting Product of the Year: RX®-1000i TBR with DNA rangefinder
Outdoor Life Editor’s Choice: BX-3 Mojave® 10x42mm binocular and Golden Ring® 20-60x80mm spotting scope
NRA American Hunter Golden Bullseye Optic of the Year: Redfield® Revolution™ riflescopes
On Target Editor’s Choice: VX®-II 1.5-4x28mm Variable Scout riflescope
Inside Archery Best Buy Silver Awards: Mojave binocular and RX rangefinders

For more information, visit a local dealer, go to www.leupold.com or call 1-800-LEUPOLD.

Leupold & Stevens, Inc., the preeminent American-owned and -operated optics company, employs hundreds of people in its state-of-the-art facility near Beaverton, Ore., where rugged, dependable, high-performance Golden Ring® optics, Mark 4 riflescopes and Redfield Revolution riflescopes are designed, machined and assembled. Leupold is a fifth-generation, family owned company whose products are sold worldwide to hunters, competitive shooters, American military warfighters, law enforcement personnel and wildlife observers. The product line includes rifle, handgun and spotting scopes; binoculars; rangefinders; trail cameras; mounting systems; and optical tools and accessories.

Contact:
Patrick Mundy
(503) 526-1467
pmundy@leupold.com

Jeff Patterson
Swanson Russell
(402) 437-6410
jeffp@swansonrussell.com

Elite 1600 ARC Laser Rangefinder – The New Elite 1600 ARC Laser Rangefinder From Bushnell Is Packed With A Host Of New Features

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Chuck Adams Laser Rangefinder
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New Bushnell Elite 1600 ARC Laser Rangefinder
is Packed with a Host of New Features

Overland Park, Kan. — The new Bushnell Elite 1600 ARC Laser Rangefinder offers outstanding pinpoint precision, ruggedness and optical quality in a compact, easy-to-use device. The Elite 1600 ARC quickly and accurately reads distances from 5-1600 yards, with +/- one-yard accuracy.

Equipped with five modes of operation – standard scan mode, bow, rifle, BullsEye and Brush modes – the Elite 1600 ARC features 7x magnification and fully multi-coated optics. Built with a sturdy, rubber armored housing that’s designed to withstand rugged use, the device is 100 percent waterproof and fog proof. Bushnell has taken all-weather performance a step further with the patented RainGuard HD permanent lens coating, an anti-fog and water repellant coating that gives users a clear view in the unclearest of conditions.

The Bushnell Angle Range Compensation (ARC) technology calculates the hold for shooters based on the angle to the target. In addition, it is enhanced with Variable Sight-in Distance (VSITM ), allowing shooters to set the holdover/bullet drop information, available in either MOA or inches, and select between 100, 150, 200 and 300 yard sight-in distances for accurate information at the push of a button. VSI also provides users with shot angle information from -90 to +90 degrees.

The unit is equipped with the exclusive Vivid Display Technology, providing an easy to read display, even in low light conditions. Additional features include a twist-up eyecup for convenient and quick adjustments and a +/- diopter setting that allows users to adjust the display setting based on eyesight.

The Elite 1600 ARC Laser Rangefinder includes a storage case, neck strap and cleaning cloth, and is available for a suggested retail price of $499.99.

To learn more about the Bushnell Elite 1600 ARC Laser Rangefinder, view the product page online. For more information about Bushnell Outdoor Products, visit www.bushnell.com or call 1-800-423-3537.

Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products sells its products worldwide under the Bushnell®, Tasco®, Serengeti®, Bollé®, Uncle Mike’s Law Enforcement®, Stoney Point®, Hoppe’s®, Butler Creek®, Cébé®, Millett®, Uncle Mike’s®, Final Approach® and Simmons® brand names.