Introducing The Endurance 30 Series Scopes From Hawke®

Fort Wayne, IN – The Endurance family of riflescopes from Hawke Sport Optics is built to take toughest punishment from the biggest calibers, but also features sleek, clean lines that are certain to draw attention from jealous companions in any hunting camp. Built in a 30mm mono tube chassis the Endurance is designed to withstand punishment from even the heaviest recoiling dangerous game rifles. It uses a German L4 style reticle with 30/30 reticle spacing. Glass etched to be finer and allow for quicker target acquisition, the reticle also features an illuminated center dot. With 11 levels of brightness control you are sure to have the proper illumination for your shooting situation. The fully multi coated lenses ensure image clarity as well as color retention, while the fast focus ocular allows you to bring your reticle into crisp detail. Available in 5 offerings (1.25-4.5×24, 1-4×24, 1.5-6×42, 3-12×50, and 2.5-10×56) there is sure to be a model that fits your shooting needs.

All Hawke riflescopes are waterproof, shockproof, fog proof, all firearm caliber rated, and covered by the Hawke Limited-Lifetime Warranty.

Hawke can be found on Facebook at www.facebook.com/hawkesportoptics and on twitter at www.twitter.com/hawkeoptics

For More Information Please Visit Our Website at www.hawkeoptics.com or CALL TOLL FREE 877-429-5347

Contact:
877-429-5347

Remington and Zeiss Team for “Ultimate Combo” Promo

Madison, NC – Remington Arms Company, LLC and Carl Zeiss Sports Optics are proud to announce their first-ever partnership on a very special promotion. Starting August 1, 2011, consumers can participate in the “Ultimate Combo” and receive a $150 American Express® gift card by mail when they purchase a legendary Remington Model 700TM rifle and ZEISS riflescope.

“We are excited about working with our friends at Zeiss on this promotion,” stated Phil Murdock, Vice President of Marketing for Remington Arms Company. “Anytime you can offer the consumer a great value, especially from two legendary brands in the industry, it simply makes sense. This unique promotion is a winner, especially for the consumer. We’re looking forward to a great fall hunting season.”

Customers who purchase any Remington Model 700 BDL, CDL, CDL SF, XCR, XCR II or XHR® and any ZEISS Conquest or Victory riflescope, with the exception of the ZEISS Conquest 3-9×40 # 20 reticle, from authorized Remington and Zeiss dealers in the U.S. between August 1 and December 31, 2011 qualify for the rebate.

Customers simply need to fill out a rebate form, which can be found at www.zeiss.com/sports or www.remington.com/rebates, and mail it in along with both original sales receipts and proofs of purchase to receive a $150 American Express gift card. All Ultimate Combination rebates must be postmarked by January 14, 2012 and cannot be combined with other rebate promotions.

About Remington Arms Company, LLC.
Remington Arms Company, LLC., headquartered in Madison, N.C., designs, produces and sells sporting goods products for the hunting and shooting sports markets, as well as solutions to the military, government and law enforcement markets. Founded in 1816 in upstate New York, the Company is one of the nation’s oldest continuously operating manufacturers. Remington is the only U.S. manufacturer of both firearms and ammunition products and one of the largest domestic producers of shotguns and rifles. The Company distributes its products throughout the U.S. and in over 55 foreign countries. More information about the Company can be found at www.remington.com.

Contact:
Jessica Kallam jessica.kallam@remington.com or (800) 243-9700 Ext. 8578 (Press Only)

Shooting Industry Academy of Excellence Awards Butler Creek with Accessory of the Year for the Baby UpLULA Loader

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BabyUpLULA Loader

SIAE Award
JPG (lo-res) – TIF (hi-res) JPG (lo-res) – JPG (hi-res)
FOR IMMEDIATE RELEASE
July 2011
MEDIA INQUIRIES:
Mike Capps
(573) 898-3422/ mcapps@howardcommunications.comThis e-mail address is being protected from spambots. You need JavaScript enabled to view it
Paul Arnhold – Bushnell Outdoor Products
(913) 752-6105/ parnhold@bushnell.comThis e-mail address is being protected from spambots. You need JavaScript enabled to view it

Overland Park, Kan. — Butler Creek was honored on July 22 at the 20th annual Shooting Industry Academy of Excellence Awards with the Accessory of the Year for its Baby UpLULA loader.

The 500-member voting Academy includes manufacturers, distributors, executives, storefront dealers and outdoor writers. This year, the academy considered a record 193 entries in 14 categories before selecting 45 nominees for the final ballot. Winning products are voted on by academy members on the basis of quality, innovation and excellence in design.

The Baby UpLULA takes the hassle out of manually loading cartridges into a pistol magazine, or trying to unload magazines one cartridge at a time. It speeds up reloading times considerably, allowing handgun owners to spend more time shooting. The Baby UpLULA loader and unloader fits virtually all handguns that range from .22 LR to.380 caliber.

Constructed of a durable, reinforced polymer plastic, the Baby UpLULA is a must-have accessory for handgun owners. It’s small and lightweight design make it an easy addition for the range bag. The Baby UpLULA is compatible with the following models, among others: .380 Walther PPK/S 7Rd, .38 Ruger LCP 6 Rd, .32 Walther PPK/S 8Rd, .25 Beretta M950 8Rd, .22 SIG Mosquito 10Rd, .22 Walther TPH 6Rd, .22 Mossberg 702 10Rd and .22 Marlin Bolt Action 10Rd.

The Baby UpLULA is available for an MSRP of $41.95. For more information about Butler Creek and its complete line of shooting accessories, visit www.butlercreek.com or call 1-800-423-3537.

Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products sells its products worldwide under the Bushnell®, Tasco®, Serengeti®, Bollé®, Uncle Mike’s Law Enforcement®, Stoney Point®, Hoppe’s®, Butler Creek®, Cébé®, Millett®, Uncle Mike’s®, Final Approach® and Simmons® brand names.

Sightmark Introduces Compact Digital Night Vision Unit

Mansfield, TX-The Sightmark Ghost Hunter Night Vision Monocular is an exciting new addition to the Sightmark brand, great for prolonged observation on dark nights. Equipped with a high-power infrared illuminator, the user gets a bright, clear image no matter how dark the conditions, while its compact body makes for easy travel. This monocular has a high powered infrared illuminator recommended for use in low-ambient light conditions or total darkness.

The Ghost Hunter Night Vision Monocular features lightweight, durable polymer construction that is built for endurance, and a two times magnification lens, which lends itself well to close range observation. The Ghost Hunter Night Vision Monocular includes an automatic shut-off feature that turns off the unit when exposed to bright light sources, saving the night vision tube and ensuring years of operation.

“The Ghost Hunter 2×24 Night Vision Monocular is the work horse of the Ghost Hunter series,” said James Sellers, president of Sightmark. “This unit is quick and easy to operate with a military inspired design, that can be hand held or rifle mounted, ensuring versatility.”

The Sightmark Ghost Hunter 2×24 night vision monocular is a must have tool for hunting, tourism, or search and rescue and allows the user to estimate the distance of any object easily and accurately, which is perfect for viewing objects in motion.

Sightmark products are inspired by advanced military and law enforcement technology. Sightmark manufactures award-winning products that include riflescopes, gun sights, laser sights, night vision, rangefinders, flashlights, boresights, and other shooting accessories. Sightmark takes pride in bringing the highest quality tactical, competition shooting, and hunting accessories to the shooting enthusiast. For more information on Sightmark’s products, log on to www.sightmark.com. Please contact Sarah Tajvar at stajvar@sellmark.net or 817.225.0310×113 for any additional information.

Traditions Announces Traditions Ultralight

May, 2011…Old Saybrook, CT- Traditions™ Performance Firearms, known for their extremely accurate and dependable muzzleloaders, announces their new Pursuit™ Ultralight. Traditions™ has taken the well-known and dependable Pursuit series and combined it with the lightweight and balanced Ultralight series, bringing to the market the lightest muzzleloader in the world.

Traditions™ has addressed the problem of muzzleloaders being too heavy and created a revolutionary gun. Weighing in at a mere 5.15 lbs, the new Pursuit™ Ultralight has a Chromoly steel barrel which has long been recognized as the best barrel material for strength and accuracy among centerfires. Despite a lighter gun, none of the great features you have come to expect with Traditions™ have been sacrificed. The Pursuit™ Ultralight is Traditions’ mid-level, break action gun for hunters and shooters who are looking for a full-featured gun at a fraction of the cost. The 26″ barrel comes with Premium CeraKote Finish which provides a high-quality, long lasting coating that can handle anything Mother Nature can dish out. The Pursuit™ Ultralight also comes equipped with the Speed Load System for easier bullet loading and more consistent groups, Williams™ fiber optic sights, and the Accelerator Breech Plug™. The Pursuit™ Ultralight has a Dual Safety System which allows for two safeties: a trigger block safety built into the trigger guard and a secondary internal hammer block safety, which stops the hammer from engaging the firing pin unless the trigger is pulled. The Pursuit™ Ultralight MSRP ranges from $295 to $435 depending on the model. Traditions™ has added many of the features requested by hunters and shooters and created a gun that is impressive in its own right. Traditions™ invites you to feel the difference for yourself.

For more information on Traditions™ Performance Firearms and their complete line of products, please contact 1-860-388-4656 or visit their website at www.traditionsfirearms.com

Contact:
Kim Cahalan, Media Direct, (309) 944-5341 or Kim@mediadirectcreative.com

NAP Releases Spitfire MAXX and BloodRunner 2-Blade 125grain

July, 2011…Forest Park, IL- New Archery Products, the industry leader in archery accessories, is introducing the Spitfire MAXX and Bloodrunner 2-blade in 125grs.

The Spitfire MAXX features a 1-3/4″ cutting diameter, with a cut-on-contact blade out-front. The Bloodrunner 2-blade offers a 2-1/16″ cut with the blades fully deployed. Both 125gr. models are now available in stores.

For more information on New Archery Products, contact: NAP, 7500 Industrial Drive, Forest Park, IL 60130; phone: 800.323.1279 www.newarchery.com

Contact:
Kim Cahalan, Media Direct (309) 944-5341 or kim@mediadirectcreative.com

Down-N-Dirty Releases Mayhem And Mayhem XT

LEWISBURG, Ky. (July 25, 2011) – Down-N-Dirty Outdoors, the maker of high-quality handcrafted turkey and waterfowl calls, is proud to introduce its two new goose calls: the Mayhem and the Mayhem XT. Designed and made from the finest materials by DND champion callers and craftsman, these two new goose calls produce the widest range of natural sounds imaginable.

The Mayhem is a short-reed call that was developed from years of hunting public land and heavily pressured private clubs. Designed with an aggressive open bore and “worn-in guts,” the Mayhem is able to reach out and get geese’s attention and then coax them in for the final approach. The open-bore design of the Mayhem allows the hunter to use less backpressure to achieve the necessary sounds, from the top-end all the way to the bottom. The Mayhem is so versatile, when the birds get close, you can easily manage the call with just one hand.

The Mayhem XT is the Mayhem on steroids. If you are looking for that “old school” sound, this is your call. With a bigger bore and longer keg design, the Mayhem XT offers the caller the deep, low-end sound of the calls of yesterday. This call is designed with the same “worn-in” guts used on all DND goose calls, giving the hunter the ability to keep up with high-gliding migrators as well as finishing the job all the way down to the spread.

These goose calls use guts molded from a call that has been worn-in from more than five years of extensive use in the field. As the reed of that original call slapped the tone board, over time, it actually cut grooves in the edges of the board. This constant wear on the tone board produced an easier running call because the reed was able to flex much more easily. Using those worn-in guts as the mold for the Mayhem and the Mayhem XT, DND created a pair of calls that run smoother, take less air and allow the user to get the full range of sound from top end all the way down to the low moans and growls. Both calls have been field tested by the DND Pro Staff team for two years. From the Northwest to the Mississippi River bottoms, they have proven that they won’t let you down.

“Goose calling can be difficult because geese are smart birds, and if they hear one sound they don’t like, they’re gone,” said DND president Mark Coin. “Fortunately, with the new Mayhem and Mayhem XT calls, even if you are new to goose calling, you can quickly learn to accurately mimic the sounds of the goose with surprisingly little practice.

“We have exhaustively tested preproduction versions of the Mayhem and the Mayhem XT for thousands of hours of working birds, and we’re convinced that they can truly talk to the geese,” Coin added. “Our body counts have confirmed it. We would not put our name on these calls and launch them unless we thought they were perfect. I believe that you would’ve had to have been hatched from a Canada goose egg to create a sound as convincing. We’re very excited to bring them to the marketplace now.”

The Mayhem and the Mayhem XT will be available in September with retail prices of $131.99, each. Specially selected translucent colors will also be available. With either of the new Mayhem calls, DND can bring the geese in for you. Getting them on the ground-well, that part’s up to you.

For more information on Down-N-Dirty Outdoors, and to get demonstrations on the entire line of calls go to www.downndirtyoutdoors.com. Be sure to visit the Down-N-Dirty Outdoors fan page on Facebook.

Contact:
Karen Lutto (830) 755-4308 or karen@hunteroc.com

Mike Nischalke (703) 385-3595 or mike@hunteroc.com

Russell L4 Two Layer Soft Shell Jacket

COLUMBUS, Georgia, July 20, 2011 — From a strong breeze to a blast of cold air, the L4 Two Layer Soft Shell Jacket will keep you warm and dry with extreme wind protection and moisture resistance.

Fashioned as mid/outer layer in the APXG2®system, this Realtree APTM camo jacket works great as an outer layer in low precip conditions or as a mid-layer with an APXG2 outer layer in extreme cold conditions. Multi-direction stretch fabric allows movement in any position without constriction. The quiet, abrasion-resistant fabric with micro-fleece lining provides extreme comfort and protection from wind exposure. Bonded zippers and pockets provide less stress where stitching could degrade the structure of the fabric. Available this fall.

www.russelloutdoorsgear.com

Contact:
Dodd Clifton (800) 992-9968 Email: pr@realtree.com

INTRODUCING THE ENDURANCE 30 SERIES SCOPES FROM HAWKE

Fort Wayne, IN – The Endurance family of riflescopes from Hawke Sport Optics is built to take toughest punishment from the biggest calibers, but also features sleek, clean lines that are certain to draw attention from jealous companions in any hunting camp.   Built in a 30mm mono tube chassis the Endurance is designed to withstand punishment from even the heaviest recoiling dangerous game rifles.  It uses a German L4 style reticle with 30/30 reticle spacing.  Glass etched to be finer and allow for quicker target acquisition, the reticle also features an illuminated center dot.  With 11 levels of brightness control you are sure to have the proper illumination for your shooting situation.  The fully multi coated lenses ensure image clarity as well as color retention, while the fast focus ocular allows you to bring your reticle into crisp detail.  Available in 5 offerings (1.25-4.5×24, 1-4×24, 1.5-6×42, 3-12×50, and 2.5-10×56) there is sure to be a model that fits your shooting needs.

All Hawke riflescopes are waterproof, shockproof, fog proof, all firearm caliber rated, and covered by the Hawke Limited-Lifetime Warranty.

Hawke can be found on Facebook at www.facebook.com/hawkesportoptics and on twitter at www.twitter.com/hawkeoptics

For More Information Please Visit Our Website at www.hawkeoptics.com or
CALL TOLL FREE 877-429-5347

WTS Leupold VX-II VX-L and MK 4 scopes model clearance from Webyshops

Leupold is closing out several models for 2011 and we are offering the savings to the hunting and shooting community.  All of these Leupold scopes have full manufacturer’s warranty.  All of these riflescopes by Leupold are new (these are not open boxes or refurbished scopes).  Some even come with free rings of your choice (see details below)

You can either place the order by following the link below, by calling 800-851-9329 or by emailing us at info@webyshops.com and referencing the forum and the model in the subject line of your email.

LEUPOLD Mark 4 10×40 LR/T M3 Rifle Scope, TMR Reticle, Matte Black (60090)

Regular Price: 1499.99

SALE PRICE: 1135.68

QTY LEFT:  1

LEUPOLD Mark 4 1-3×14 CQ/T Rifle Scope, Illuminated Circle Dot Reticle, Matte Black (52155)

Regular Price: 899.95

SALE PRICE: 749.00

QTY LEFT:  2

LEUPOLD Mark 4 2.5-8×36 MR/T M2 Riflescope, Mil-Dot Reticle, Matte Black (60160)

Regular Price: 999.99

SALE PRICE: 788.00

QTY LEFT:  2

LEUPOLD Mark 4 LR/T 4.5-14×50 M4 Rifle Scope, Illuminated Mil Dot Reticle (67960)

Regular Price: 1379.00

SALE PRICE: 1069.00

QTY LEFT:  2

LEUPOLD Mark 4 6.5-20×50 LR/T M1 Rifle Scope, Illuminated TMR Reticle, Matte Black (60075)

Regular Price:  1429.00

SALE PRICE: 1099.00

QTY LEFT:  4

LEUPOLD VX-II 2-7×33 Rifle Scope, Leupold Dot Reticle, Matte Black (56740)

Regular Price: 349.00

SALE PRICE: 279.00

QTY LEFT:  3

LEUPOLD VX-II 3-9×50 Rifle Scope, Wide Duplex Reticle, Matte Black (56905)

Regular Price: 379.00

SALE PRICE: 329.00

QTY LEFT:  2

Leupold VX-II Scope 4-12X50MM DUPLEX GLOSS (58235)

CALL or EMAIL for this scope

http://leupold.com/hunting-and-shooting/products/scopes/vx-ii-riflescopes/vx-ii-4-12x50mm/

Regular Price: 599.00

SALE PRICE: 379.00

QTY LEFT:  5

Leupold Scope VX-II 4-12X50MM FN DPLX MAT (58280)

CALL or EMAIL for this scope

http://leupold.com/hunting-and-shooting/products/scopes/vx-ii-riflescopes/vx-ii-4-12x50mm/

Regular Price: 599.00

SALE PRICE:  373.03

QTY LEFT:  3

Leupold Riflescope VX-II 4-12X50MM WIDE DUPLEX MATTE (58300)

CALL or EMAIL for this scope

http://leupold.com/hunting-and-shooting/products/scopes/vx-ii-riflescopes/vx-ii-4-12x50mm/

Regular Price: 599.00

SALE PRICE: 373.03

QTY LEFT:  1

LEUPOLD VX-II 2-7×28 Ultralight Riflescope, LR Duplex Reticle, Gloss Black (63075)

Regular Price: 359.00

SALE PRICE: 289.00

QTY LEFT:  3

Leupold Scope VX-L 3.5-10X56MM ILLUM Boone & Crocket Reticle MATTE (64235)

CALL or EMAIL for this scope

http://leupold.com/hunting-and-shooting/products/scopes/vx-3l-riflescopes/vx-3l-3-5-10x50mm-illum-reticle/

Regular Price: 1299.00

SALE PRICE: 899.00

QTY LEFT:  3

Leupold Riflescope VX-L 6.5-20X56MM SF TARGET DOT MATTE (60385)

CALL or EMAIL for this scope

http://leupold.com/hunting-and-shooting/products/scopes/vx-3l-riflescopes/vx-3l-6-5-20x56mm-long-range-target/

Regular Price: 1299.00

SALE PRICE: 899.00

QTY LEFT:  2

FREE RINGS WITH SCOPE BELOW:

Leupold VX-3 4.5-14X40MM DUPLEX GUN METAL GRAY (66245)

CALL or EMAIL for this scope

http://leupold.com/hunting-and-shooting/products/scopes/vx-3-riflescopes/vx-3-4-5-14x40mm/

Regular Price: 699.00

SALE PRICE: 499.00

QTY LEFT:  10

If you purchase Leupold scope 66245 – you will have a choice to receive a free set of rings that will match the gun metal gray finish of the scope.  You can choose from the following options below (1 set of rings per scope):

LEU62020 QR GUN METAL GRAY LOW 1 INCH RINGS
LEU62040 STD GUN METAL GRAY MED 1 INCH RINGS
LEU62070 QR GUN METAL GRAY MED 1 INCH RINGS
LEU62090 DD GUN METAL GRAY LOW 1 INCH RINGS

CALL us at 800-851-9329 or email at info@webyshops.com if you have any questions.