ASAP Survival Gear Adds Natural Disaster Modules

ASAP Survival Gear Adds Natural Disaster ModulesWilliston, VT- The 2010 hurricane season is underway and weather experts are predicting a very active season of tropical storms and hurricanes this year. The ingredients for a hurricane, according to the National Hurricane Center, include pre-existing weather disturbances, warm tropical oceans, moisture, and relatively light winds. If these conditions persist long enough, they can combine to produce the violent winds, enormous waves, torrential rains, and massive floods.

ASAP™ Survival Gear takes hurricane and emergency preparedness to a new level with its line of emergency starter packs and two Natural Disaster Modules: the Evac to Shelter Module and the Shelter Unavailable Module. Designed as add-ons to any of the ASAP Starter packs these two modules will enhance your ability to manage an emergency situation caused by a major natural disaster such as a hurricane, wildfire, or earthquake.

ASAP™ Survival Gear has enlisted the expertise of Dr. Bob Arnot as Chief Education Officer to their products and program. Dr. Arnot is one of the most recognized names in medical and health professions, having served as the former chief medical editor for NBC News. In the last two decades, he has been on site of the world’s worst disasters, helping as a physician, humanitarian and foreign news correspondent. According to Dr. Bob, when a major natural disaster hits, the reality is that most people will evacuate to a shelter until conditions settle. The ASAP Natural Disaster Module I provides items to help make your stay in an evacuation shelter more comfortable.

However, sometimes major natural disasters strike without warning and prevent you and your family from evacuating to a shelter. When you are forced to ride out a storm in your home or office, you must assume that basic needs like water, gas, and electricity will not function. The ASAP Natural Disaster Module II, when combined with any ASAP Starter pack, gives you the essential tools to treat water, cook and provides other basic elements for survival.

ASAP™ Survival Gear currently offers 13 different need or situation specific modules. Each ASAP module contains pre-packed essential items stored in a grab-and-go stuff sack or waterproof case that are easily added to any of the ASAP™ starter packs as seen on www.asapsurvivalgear.com.

The Natural Disaster I: Evac to Shelter module features:

* Granite Gear Toughsack #8 & #5
* 1: gas shut-off wrench
* 2: Mainstay Emergency drinking water 12-packs
* 24: Sun Valley Bars
* 5: one quart Gatorade Fruit Punch drink mix
* 2: Camelbak one liter water bottles
* 1: Black Diamond Orbit Lantern
* 2: Cocoon Travel sheets
* 2: Texsport Pack-Lite foam sleeping pads
* 2: Eye Mask & Ear Plugs
* 2: Synthetic-fill travel pillows
* 1: GoReady hand sanitizers
* 2: Go Towels
* 1: waterproof Bicycle playing cards
* 1: Energizer Ultimate Lithium batteries (4-pack AAA)
* Weight: 15.2 lbs.

MSRP is $235.00

The Natural Disaster II: Shelter Unavailable module features:

* Granite Gear Toughsack #8
* Gas shut-off wrench
* 5: one quart Gatorade Fruit Punch drink mix
* 1: Black Diamond Orbit Lantern
* 1: waterproof Bicycle playing cards
* 3: Mainstay Emergency drinking water 12-pack
* 2: Mainstay 3600 Emergency food rations
* 1: Coghlan’s Folding stove
* 1: Coghlan’s Camp Heat fuel
* 1: PUR Clean Drinking Water kit
* 1: PUR Purifier of Water
* 1: five gallon collapsible water jug
* 1: 3M Duct Tape
* 1: Distress Flag
* 2: Energizer Ultimate Lithium batteries (4 pack AAA)
* Weight: 21 lbs.

MSRP is $175.00

To order your Natural Disaster I or II module, please visit www.asapsurvivalgear.com or by calling 866.377.3033.

Dr. Arnot will produce an extensive set of videos to guide in the planning and preparedness process which will be seen on www.asapsurvivalgear.com, ASAP™’s Facebook fan page and on YouTube.

About ASAP™: ASAP™ Starter Packs provide owners a great foundation of essentials to help face the unexpected, with plenty of room for further customizing to meet each user’s unique needs through an array of situation-specific “modules” or via a la carte items. The entire line of ASAP™ Starter Packs, modules, and individual items are all accessible through the comprehensive ASAP™ website at www.asapsurvivalgear.com, a one-stop source for premium gear, expert preparedness planning tips, and crucial up-to-the minute weather and emergency related information. For more information please call 866.377.3033 or visit www.asapsurvivalgear.com.

Contact:
Kim Cahalan (309) 944.5341 or kim@mediadirectcreative.com

SureFire Releases Brightest LED Flashlight Ever – 400 Lumen “M3LT”

SureFire Releases Brightest LED Flashlight Ever - 400 Lumen M3LTFountain Valley, CA — SureFire, LLC, manufacturer of high-end illumination tools and tactical products, has released a new handheld searchlight/spotlight designed and manufactured to meet the needs of the extreme professional or the extreme flashlight aficionado. The new M3LT CombatLight™ is a dual-output LED flashlight that generates an overwhelming 400 lumens of light on its high setting-20 times the light of comparably sized two-D-cell flashlight-and 70 lumens of extended-runtime light on low.

The M3LT’s beam is the product of its virtually indestructible, ultra-high-output four-die LED working in conjunction with a special Turbohead Total Internal Reflection (TIR) lens. The large-diameter (2.5 inches) TIR lens gathers virtually all of the LED’s light, shapes it, and projects it forward. But not at the cost of a lot of additional weight or bulk-the flashlight weighs only 10.9 ounces, with batteries, and is less than nine inches in length, making it portable and maneuverable enough to carry through the roughest terrain.

All SureFire flashlights are designed to be used in combat-like conditions so they’re built accordingly. Like all SureFire flashlights with the “CombatLight” moniker, the M3LT features SureFire’s patented CombatGrip: a stepped-down body and rubber grip rings that provide an excellent hold in cold or wet weather, and especially while wearing gloves. The M3LT’s body is constructed of aerospace aluminum that’s hard anodized with a durable Mil-Spec finish nearly as hard as diamonds. O-ring seals and gaskets protect the sophisticated internal electronics from the elements.

An intuitive tailcap switch allows for easy, no-look operation. Partially depressing the tailcap momentarily activates the low beam; pressing all the way provides all 400 lumens. Twisting the tailcap partially activates the low beam in constant-on mode; twisting further activates the high beam in constant-on.

And a soon-to-be-released strobe model-the M3LT-S-will deliver 400 lumens of strobing light, designed for use as an emergency beacon or to disorient an aggressor. Pressing the tailcap rapidly three times will activate the strobe.

The M3LT has an MSRP of $450 and is currently available for purchase from SureFire, at www.surefire.com or through authorized SureFire dealers.

About SureFire

Located in Fountain Valley, California, SureFire is a leading manufacturer of high-performance flashlights, weapon-mounted lights, and other tactical equipment for those who go in harm’s way, or anyone who demands the ultimate in quality, innovation, and performance. SureFire illumination tools are used by more SWAT teams and elite special operations groups than any other brand. SureFire is an ISO 9001:2000-certified company.

Media Contact:
Ron Canfield, rcanfield@surefire.com, 800-828-8809 ex. 2258

ROCKY Combo Fleece Jacket

Rocky-Combo Fleece Jacket_smNELSONVILLE, OH — The ROCKY Combo Fleece jacket, also with a vest option, combines a hunter’s favorite features in gear: versatility and fleece. The Combo Fleece jacket is perfect for layering all seasons in any weather condition.

Combo Fleece Jacket Specs:

  • Soft fleece outershell is durable and warm
  • Easy zip off sleeves
  • Quiet zip front
  • Convenient waist zip pockets
  • Comfort draw cord at waist
  • MSRP: $50

The Combo fleece jacket features the new Mossy Oak Break-Up® Infinity™ pattern. Featuring unprecedented depth, unequalled detail and elements with remarkable contrast, Break-Up Infinity truly offers hunters another dimension in camo.

The ROCKY Combo Fleece jacket is part of the SilentHunter collection.

Founded in 1932, ROCKY manufactures and markets rugged outdoor, duty, work and western footwear, apparel and accessories. The company’s products are available in nearly 3,000 retail and catalog outlets. It is a division of Rocky Brands, a publicly traded company on NASDAQ® under the symbol: RCKY. More information can be found at www.rockyboots.com.

ROCKY produces official licensed products of Mossy Oak/ Haas Outdoors Inc. Haas Outdoors Inc. is headquartered in West Point, Miss., was established in 1986 and is home of Mossy Oak (www.mossyoak.com). Mossy Oak specializes in developing and marketing modern camouflage designs for hunters and outdoorsmen. Mossy Oak patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the outdoor industry leader in modern camouflage design, international licensing and marketing. Haas Outdoors Inc. markets its services and products under widely recognized brands including: Mossy Oak, BioLogic, Mossy Oak Productions, MOOSE Media, Nativ Nurseries, and Mossy Oak Properties.

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IT’S NOT A PASSION. IT’S AN OBSESSION.

Browning Adds A Touch Of Class To Its X-Bolt Line

Xbolt White Gold_smMorgan, UT – The new Browning White Gold X-Bolt brings new meaning to the word class. With features like a stainless barrel and action, gloss finish high grade walnut stock complete with rosewood fore-end and grip cap and Inflex recoil pad, the new White Gold X-Bolt is truly a work of art.

The White Gold rifle comes with all the X-Bolt unique designs and features that have made this new rifle line for Browning so popular since it was introduced in 2008. The X-Bolt was designed with accuracy and function in mind and is delivering the performance, reliability and shooting comfort Browning promised.

Key features of the X-Bolt include a 60-degree bolt lift for fast cycling without the scope getting in the way. A convenient bolt unlock button that is located on top of the bolt lever which allows the shooter to safely unlock and open the bolt while in the safe position. The X-Bolt also features the new Browning Feather Trigger system which is screw adjustable from 3 ½ to 5 pounds and provides a crisp, predictable trigger with minimal creep or over travel.

The National Rifle Association thought so much of the X-Bolt Rifle they gave it their prestigious 2009 Golden Bullseye Award for Rifle of the Year.

The new White Gold X-Bolt is available in all the popular calibers from 243 Win. to 338 Win. Mag.

Suggested Retail Price $1,439 to $1,469.



Maruto Introduces New Semi-Barbless Treble Hook

Maruto Introduces New Semi-Barbless Treble HookBarbless hooks have been around for some time, with anglers hesitant to use them because of the fear of losing fish without a barbed hook. Some fisheries even require barbless hooks. Enter the era of the semi-barbless hook. The all new and patented Maruto Semi-Barbless Treble Hook provides a unique “lock/unlock” feature. With positive hook-ups and less harm to fish (and fishermen), the Semi-Barbless hook is the hook that will change the mind of even the most skeptical angler.

Maruto Semi-Barbless Lock-Unlock FeatureNo matter how sharp a traditional barbed hook point is, the barb greatly increases resistance on the hook while penetrating – reducing positive hook-ups. With the Semi-Barbless Hook, there’s no barb to create resistance, and the “lock/unlock” feature helps keep the fish on until you’re ready to release it. A consistent pressure on the retrieve will keep fish on; simply reverse the pressure on the hook’s point to release it easily and harmlessly from the fish. As a bonus, this hook will also exit non-rubberized netting much easier than a barbed hook, saving time and aggravation.

The hook point offers a razor profile and the Maruto Semi-Barbless Treble Hook is currently offered in sizes 8, 6, 4, 2, 1, 1/0 and 2/0.

# # #

Dohitomi & Company, Ltd. of Japan, manufactures and distributes 10,000 different hook styles including the Maruto brand. Maruto is one of the best selling hook brands worldwide and has manufactured fish hooks for more than 100 years, with proven quality and success.

Castalia Outdoors is the exclusive mainland North American distributor of Maruto Hooks, including its new patented Semi-Barbless Hook. Castalia Outdoors, located in Florida, is a division of Paladin Companies with offices in Europe, China and the United States. Paladin has distributed a wide array of fishing-related items since 1985, currently sales worldwide of more than 5,000 unique products with 15 trademarked brands and numerous design and product patents.

Contact:
Pam Richards (800) 558-5541 or pam@castaliaoutdoors.com

Shark Tooth Called Fishing’s “Best Invention In a Decade”

Shark Tooth Called Fishing'sSimi Valley, CA: Making its debut at the 2010 Bassmaster Classic the “Shark Tooth” was a perfect pair with winner Kevin VanDam who not only won his third Classic but had signed on to endorse one of the most innovative ideas to hit the fishing industry in a decade and has now been named the “Best of Show” for the 2010 Fred Hall Fishing Show… both this seasons big winners!

The ‘Shark Tooth” Leader Control System originally developed for the fly fishing industry has taken Bass/Freshwater and Saltwater anglers by storm. “Everyone who sees it… does a double take, smiles, some of them slap their forehead and then buy atleast 3″ says Bob Holt, inventor/partner of the ‘Shark Tooth’. “I’m an avid fly fisherman and just like everyone else, I had to deal with spools of tippet on a lanyard around my neck bulk spools in my boat that continually wanted to unravel, tangle and get caught in my nippers as I was trying to cut the one I needed.” After many sketches, hand carvings, free wax molds and assorted prototypes I came up with the ‘Shark Tooth’. The ‘Shark Tooth’ Leader Control System simply described is an elastic band in four sizes made to work with all types and sizes of line on spools from tippet to bulk braid with a molded plastic ‘Shark Tooth’ that allows the user to position it on the spool drawing the line through the hole, creating tension as you unspool it and then the stainless steel cutter, cuts the length of line you need leaving a 5/8 inch tag line each time. The ‘Shark Tooth’ keeps your line on the spool, helps you load your reels, manage your line and tippet and eliminates the need for nippers and line waste.

“Wanting to take this to the next level, I sent it to my cousin Jesse (who also is an avid fly fisherman) we put it to the test ourselves and with our family and friends made the leap into the fishing industry,” say’s BBT (Bobby Brown Trout) “I made a call to Kevin VanDam as soon as he had one in his hands he was all over it.” Immediately, Shark Tooth was getting the endorsement of one of the top anglers in the world.

Patents in place, the motivation to share his invention and the support of the Holt family the ‘Shark Tooth’ has been received with such enthusiasm at the Bassmaster Classic and the Fred Hall Show in Long Beach that the second round of production has begun and the next phase of “Shark Tooth Technology” will be coming soon.

Currently the ‘Shark Tooth’ is available at a limited number of tackle shops across the country and at www.getsharktooth.com

Contact:
DARLA BARDELLI (623) 340-7719 or ROBERT HOLT (406) 925-1479

WaveSpin Introduces ZTR Tangle-Free Economy Reels at ICAST

WaveSpin Introduces ZTR Tangle-Free Economy Reels at ICASTLAS VEGAS, Nev. — Fishing writers and retailers will be among the first to see two new 2011 model year WaveSpin reels — both at suggested prices below $50 and guaranteed tangle free — at the ICAST fishing tackle trade show, July 14 – 16 in Las Vegas.

WaveSpin’s two new ZTR (Zero Tangle Reel) 1500 and 3000 models are built off the same popular and award winning “radical” design developed by Doug Hannon. Known far and wide in the industry as The Bass Professor, Hannon patented a “waved” spool making loops irrelevant by eliminating tangles and bird nests that have left millions of anglers frustrated since the invention of the modern spinning reel 60 years ago.

Despite the down turn in the economy WaveSpin has continued to grow and now tens of thousands of “tangle-free” anglers are making more and longer, effortless casts.

“We hope to bring in even more anglers of all ages with these two lower priced reels,” said Hannon. “WaveSpin has helped introduce many families to trouble-free fishing fun.”

WaveSpin’s newest lightweight models resemble the beveled styling of the DHxL reel introduced two years ago. Three predecessors will also be featured at ICAST including the DH3000 which has won many accolades and awards, among them the 2008 Field & Stream Magazine’s “Best of the Best” for spinning reels and TackleTour.com’s Innovation Award.

WaveSpin’s Patented Tangle-Free Technology makes them the only reels of any kind or category in the history of the fishing industry that has ever guaranteed tangle-free operation. Many fishing writers and editors have stated in their reviews it’s one the most important performance features to ever be added to a fishing reel in decades. It’s also why WaveSpin was chosen as the “Official reel of Walt Disney World’s guided fishing excursions.”

Both new WaveSpin ZTR reels feature:

• 4 stainless ball bearings
• Folding Soft Grip Paddle Handle
• One Year Warranty
• Light Weight Graphite Body (ZTR 1500 is 8 oz, ZTR 3000 is 10 oz)
• Same great performing spool design and drag system that’s made WaveSpin a success.
• WaveSpin’s Tangle Free Guarantee

Internally each has tough multi-disc drags for more tension and smoother operation in fighting the big fish. Hannon said the ZTR 3000 is ideal for largemouth bass, walleye, northern pike and larger panfish; the smaller ZTR1500 is for finesse fishing like trout, smallmouth bass and panfish. Line weights range from 2 -12 lb mono and up to 50 lb braid.

Suggested list price for the ZTR 3000 is $49.95, the ZTR 1500 is $45.95.

The newest 2011 additions to WaveSpin’s growing family of reels will be available in stores like Cabela’s, Bass Pro, West Marine and independent tackle stores across the nation well in time for Christmas.

WaveSpin is marketed by XXX-Stream Tackle through major sporting and fishing goods stores. For more on WaveSpin go to its website at www.wavespinreel.com or contact Russ Riley, VP of sales and marketing at: 989-967-8426 or via e-mail at russ@wavespinreel.com.

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Contact: Pete Johnson, (480) 951-3654 or JohnsonCom@aol.com

SPECIFICATIONS: New WaveSpin ZTR models for 2011

WaveSpin ZTR 1500
MSRP: $45.95

Mono 2 lb (8 lb braid) 330 yards Gear Ratio: 5.0:1
Mono 4 lb (14 lb braid) 200 yards Four Stainless Ball Bearings
Mono 6 lb (20 lb braid) 160 yards One Year Warranty
Retrieval rate: 22 inches per turn Weight: 8 ounces

WaveSpin ZTR 3000
MSRP: $49.95

Mono 8 lb (30 lb braid) 200 yards Gear Ratio: 5.1:1
Mono 10 lb (40 lb braid) 160 yards Four Stainless Ball Bearings
Mono 12 lb (50 lb braid) 120 yards One Year Warranty
Retrieval rate: 26.5 inches per turn Weight: 10 ounces

Contact:
Pete Johnson, (480) 951-3654 or JohnsonCom@aol.com

Gunslick® Pro Caters to Benchrest Shooters

Gunslick® Pro Caters to Benchrest ShootersONALASKA, Wisconsin- Gunslick® Pro, known for its specialized gun cleaning chemicals and easy-to-use, quality tools, unveils a new line of cleaning attachments made specifically for the benchrest, competition and precision shooter. These benchrest quality mops, brushes and jags (MSRP: $2.49 – $3.49 each) are now available.

Gunslick Pro delivers pro quality
Featuring soft brass core wire and slugs that help reduce the risk of chamber and barrel damage Gunslick Pro’s new benchrest quality mops, brushes and jags are tough medicine for the fouling that affects accuracy. According to John Huse, product line manager, “each of these attachments is designed to give a 100% clean. Since benchrest shooters operate at such a high level and demand unparalleled accuracy, they need professional-grade products to help them achieve their best performance. And Gunslick Pro gives it to them with these new attachments.”

Huse is quick to point out that benchrest shooters are not the only group to benefit from these new high-quality mops, brushes and jags. “Precision and full cleaning is not just reserved for competitive shooters,” stated Huse. “Hunters can also enjoy the ultimate in cleaning and increased accuracy in the field.”

Reinforcing the “Pro” position
Gunslick Pro recently underwent a brand revitalization in 2009 in which they repositioned themselves as the authority on professional gun cleaning products supported by a host of new premium products.

With the addition of professional exhibition shooter Jerry Miculek and new products engineered to higher standards currently in the market, Gunslick Pro has effectively reinvented their brand and successfully catered to the industry’s most serious hunters and shooters.

About Gunslick® Pro
Gunslick Pro products are designed for serious shooters who demand a thorough clean for precision performance. The company offers the most advanced, non-toxic cleaning chemicals proven to be superior through third party testing. Gunslick Pro also features a full line of advanced cleaning kits and components. For more information, visit www.gunslick.com.

About ATK Security and Sporting
ATK Security and Sporting, headquartered in Anoka, MN, is a leading technology developer and supplier of ammunition for law enforcement, military and sporting applications; a manufacturer of optics, reloading gear and sport shooting accessories; and a leading producer of tactical accessories. The company serves sport shooting enthusiasts, law enforcement professionals, military and tactical markets worldwide. The group’s products include some of the most widely known and respected brands in the industry, including Federal Premium, CCI, Speer, RCBS, Alliant Powder, Champion, Weaver, Eagle Industries, and BLACKHAWK!.www.atk.com.

About ATK
ATK is a premier aerospace and defense company with more than 18,000 employees in 24 states, Puerto Rico and internationally, and revenues in excess of $4.8 billion. News and information can be found on the Internet at www.atk.com.

Contact:
Jason Nash ATK Commercial Products 800-322-2342 (ext. 3878) or Tim Brandt ext. 3833 or pressroom@atk.com

Z2-S CombatLight is First SureFire Flashlight with Strobe Mode

Z2-S CombatLight is First SureFire Flashlight with Strobe ModeSureFire, LLC, manufacturer of high-end illumination tools and tactical products, announces the release of the Z2-S, the latest addition to their popular line of “CombatLight” flashlights. It’s the first stroblng flashlight from the same company that invented both the tactical flashlight and the CombatLight.

The Z2-S’s ultra-high-output LED generates 160 lumens of light, eight times the light output of a standard two-D-cell flashlight. The Z2-S utilizes a micro-textured reflector to shape and blend the beam so it has plenty of reach for searching-and enough peripheral light to maximize situational awareness-with no rings, spots, or other defects. The Z2-S also features a strobe mode programmed to blink at a specific frequency to effectively disorient an attacker, a feature that has been continuously requested by SureFire customers.

CombatLights feature tactical-level output (enough to overwhelm night-adapted vision), ergonomic tailcap switching, and SureFire’s patented CombatGrip-a stepped-down body and rubber grip ring that makes pairing the light with a firearm easier, as well as providing a secure hold in wet or cold conditions or while wearing gloves.

At five inches long and under five ounces in weight (with batteries), the Z2-S is designed to be portable and powerful. Its sophisticated electronics-an internal microprocessor regulates the LED to maximize output and runtime-are protected by a rugged aerospace aluminum body that’s hard anodized with black Mil-Spec finish. Press the tactical tailcap switch for momentary-on, press three times rapidly to activate the strobe, or twisting it for constant-on in either mode.

The Z2-S has an MSRP of $139.00 and is available for purchase from an authorized SureFire dealer or directly from SureFire at www.surefire.com.

Scent Shield® S3® 4WD™ Glacier Vest: Warmth Without Bulk

Robinson-Scent Shield4WD Glacier Vest_smCANNON FALLS, MN – When temperatures plunge, our 4WD™ Glacier® spotlights on one simple function: warming your core without added bulk. The 4WD™ Glacier® Vest provides astonishing warmth with low-bulk, hydrophobic, highly compressible Thermore® insulation, which traps heat with remarkable efficiency.

The outer shell of this garment has been peached, giving it a non-glistening, matte finish that is soft and quiet, unlike many other down or synthetic garments, which are slippery, shiny and noisy. The outer shell is treated with DWR, Durable Water Repellency, which forces water to bead up on the outer shell while our 4WD™ technology protects you from four of nature’s ruthless elements; wind, rain, sleet and snow utilizing our integrated RainBlocker® waterproof membrane. Scent Shield’s 4WD™ Glacier® Vest was developed to coincide with multiple garments throughout the System Layers. The 4WD™ Glacier® Vest is a component of System Layer 2 for increased warmth and protection against the elements.

NEW S3® 4WD™ Glacier Vest

  • Thermore® 4WD™ (4 Weather Dry) insulation to provide warmth and water resistant protection without the bulk
  • S3® antimicrobial technology to aid in odor control
  • RainBlocker® protection keeps you warm and dry
  • Zipper is offset at the front for comfort
  • Innovative safety harness slit in back for easy attachment and concealment
  • One zippered chest pocket and two zippered lower front pockets
  • Waist adjustment inside of pockets to avoid catching on gear
  • Two kidney warmer pockets inside back of vest
  • Color: Mossy Oak Break-Up® Infinity™/Black

When preparation meets opportunity……prepare yourself for success.

For more information on the ScentBlocker product line and complete scent control process, contact: Kyle Wills, Robinson Outdoor Products, Inc., 110 N. Park Drive, Cannon Falls, MN 55009-0018. Phone: (800) 397-1827 www.scentblocker.com

ScentBlocker produces official licensed products of Mossy Oak/ Haas Outdoors Inc. Haas Outdoors Inc. is headquartered in West Point, Miss., was established in 1986 and is home of Mossy Oak (www.mossyoak.com). Mossy Oak specializes in developing and marketing modern camouflage designs for hunters and outdoorsmen. Mossy Oak patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the outdoor industry leader in modern camouflage design, international licensing and marketing. Haas Outdoors Inc. markets its services and products under widely recognized brands including: Mossy Oak, BioLogic, Mossy Oak Productions, MOOSE Media, Nativ Nurseries, and Mossy Oak Properties.

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IT’S NOT A PASSION. IT’S AN OBSESSION.