Costa Releases New Sunglass Style in Time for Outdoor Season

Daytona Beach, Fla. – There’s nothing like a few warm days for spring fever to set in. It comes on fast and has the power to derail all serious thinking. Luckily, serious anglers and adventure junkies know the remedy is to pack up and head out: outdoor season is here.

Just in time, Costa announces its latest style, Tag, is available now in authorized retail outlets. It features 360-degree co-molded technology and bold construction, with built-in side shields and durable integral hinges for a “forget-they’re-on” fit.

Tag comes in tortoise, black or silver frame colors, in the full array of Costa’s patented 580™ lenses, including the new Rx option. The 580 lens blocks yellow light at the 580 nanometer on the light spectrum – creating unparalleled visual clarity, the highest levels of polarization efficiency and razor sharp color enhancement. Like all Costa sunglasses, Tag is hand assembled in Florida with a lifetime warranty against manufacturer’s defects and can be customized with the frame and lens color of choice.

“This style is classic Costa,” said Chas MacDonald, president of Costa sunglasses. “It’s hard working, fits great and looks even better. It’s just what the doctor ordered for those fighting spring fever.”

The Tag style derives its name in honor of the many fish tagging programs happening now in the name of conservation. Costa is an active supporter of initiatives like Bonefish Tarpon & Trust’s Project Permit and The Billfish Foundation’s Tag and Release effort, which seek to gather scientific data regarding fish stocks and health. This data helps influence sustainable fishing policy and regulations. A portion of Costa’s revenue each year goes to support these and other marine conservation programs.

Costa’s Tag style retails from $149 to $249, depending on lens choice. Rx sunglasses prices will vary. For more information, visitwww.costadelmar.com.

Costa’s Tag sunglasses in tortoise with 580™ copper lenses

About Costa™
As the leading manufacturer of the world’s clearest polarized performance sunglasses, Costa offers superior lens technology and unparalleled fit and durability. Still handcrafted today in Florida, Costa creates what has been referred to as the highest quality, best performing sunglasses on the planet for outdoor enthusiasts.

For Costa, conservation is all about sustainable fishing. Many fisheries that should be vibrant and healthy are all but devoid of native fish because they have fallen victim to poor fishing practices, unregulated development, lack of watershed protection or all of the above. Costa works with partners around the world to help increase awareness and influence policy so that both the fish and fishermen of tomorrow will have healthy waters to enjoy. Costa encourages others to help in any way they can.

For more information, contact 1-800-447-3700 or visit the company’s web site at www.costadelmar.com. Join the conversation on Facebook at www.facebook.com/costadelmar.com, on Twitter @CostaSunglasses, or on The Watery Rave blog.

Contact:
Liza Jones, 864.672.9615 (office), 864.270.0722 (cell)
liza@fullcirclepr.com

Revision Introduces Vipertail Ballistic Sunglasses

Vipertail White
Revision amps up its sunglass offering with the all new Vipertail. These ballistic-grade specs provide civilian-style, all-day on-the-job comfort and protection for those who demand the most from their gear. Must-have features include:
  • PREMIUM COMFORT: lightweight with superior fit and retention for all-day performance
  • HIGH-IMPACT PROTECTION: exceeds ANSI Z87.1-2010 and U.S. military standard MIL-PRF-31013, clause 3.5.1.1
  • RUGGED DURABILITY: high-impact frame with reinforced hinges to outlast and outperform
  • FLAWLESS OPTICS: lenses precision manufactured for distortion-free vision
  • TOUGH-COAT LENSES: prevent scratching in the harshest environments 100%
  • UV PROTECTION: from harmful UV A-B-C rays
Exclusively available at the Revision online store:

Ono’s Introduces Sunglasses Without Bifocal Magnification

MOBILE, Ala. – December 1, 2010 – Ono’s Trading Company, the firm that pioneered sunglasses with magnification bifocals for reading and other close-up work, has unveiled ten high-definition polarized sunglasses for men and women who do not require bifocal magnification.

Chris Nelson, Ono’s marketing chief, said the new “plano” sunglasses would be priced the same as Ono’s bifocal models, from under $90 to less than $130. Ono’s also sells three titanium models, available only with bifocals, for $149.00. In addition, Ono’s recently announced corrective-lens sunglasses that can be ordered directly from the company with a doctor’s prescription for only $169.99 and $189.99, saving customers as much as $400 compared to prescription-sunglasses sold by optometrists.

For the holidays all models ordered online through December 30 earn free shipping plus a 10-percent discount.

New models without bifocals are Grand Gosier™, Curlew™, Breton™, Carabelle™, Harbor Docks™, Oak Harbor™, and Vieux Carre™ models and three styles for smaller faces or faces with smaller features — Grand Lagoon™, Tuscadero™ and Ocracoke™.

All lens color options — grey, amber, blue-mirror/grey and green-mirror/amber – feature 100-percent UVA-UVB polarization. As with bifocal models Ono’s new no-bifocal styles feature ophthalmic-quality CR-39 lenses noted for their lightness, optical clarity, and resistance to scratching and chemicals.

Like the bifocal models, the new plano models feature memory-flex TR-90 frames styled for men and women with small, medium or large facial features and different nose-bridge shapes.

Models with bifocal readers are especially popular with outdoorsmen and women who enjoy low-profile magnification for close-up tasks like following hiking trail maps, tying fishing knots, reading menus at outdoor cafés or reading articles and books at the beach. Many have weighed in with their comments at Ono’s new Facebook site.

About Ono’s Trading Company

Ono’s Trading Company markets stylish sunglasses with 100% UVA/UVB protection through stores, catalogs and online. Ono’s sunglasses serve all outdoor vision requirements, including non-corrective (Plano) models, models with fully-corrected lenses, and models with Ono’s low-profile bifocal magnification enhancement system for close-up vision tasks in the outdoors. Contact Chris Nelson, Sales Manager, 1606B Industrial Park Circle, Mobile, AL 36693-5648. Phone 1-866-865-4695. Fax 1-251-338-0414. Email Nelson at chris@onostradingcompany.com. On the Internet, visit www.onostradingcompany.com

Models, features and benefits, Ono’s 100% UVA-UVB Polarized Sunglasses

STYLES WITH OR WITHOUT BIFOCALS INCLUDING PRESCRIPTIONS

Breton™: Tortoise TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror/Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits medium facial features. Retail, $129.99.

Curlew™: Black TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror/Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits medium facial features. Retail, $129.99.

Carabelle™: Black TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror/Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits medium to large facial features. Retail, $89.99

Oak Harbor™: Tortoise TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror/Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits medium to large facial features Retail, $89.99.

Grand Gosier™: Black TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror/Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits large facial features. Retail, $89.99.

Vieux Carré™: Black TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror/Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits large facial features.Retail, $89.99.

Harbor Docks™: Tortoise TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror/Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits large facial features. Retail, $89.99.

Ocracoke™: Tortoise TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits small facial features. Retail, $89.99.

Grand Lagoon™: Black TR-90 Memory-Flex frame. Polarized amber, grey, Blue-Mirror/Grey & Green-Mirror Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits small facial features. Retail, $89.99.

Tuscadero™: Pink TR-90 Memory-Flex frame. Polarized grey, Blue-Mirror/Grey & Green-Mirror Amber and Plano lens. 100% UVA/UVB Protection. Bifocal magnification enhancement available: 1.50/1.75/2.00/2.25/2.50. Fits small facial features. Retail, $89.99.

TITANIUM STYLES, ONLY WITH BIFOCALS (NO PRESCRIPTIONS)

Longitude™: Titanium frame. Polarized polycarbonate, grey lenses. 100% UVA/UVB Protection. Bifocal magnification enhancement — 1.50/2.00/2.50. Retail, $149.99.

Schooner™: Titanium frame. Polarized polycarbonate, amber lenses. 100% UVA/UVB Protection. Bifocal magnification enhancement — 1.50/2.00/2.50. Retail, $149.99.

Latitude™: Titanium frame. Polarized polycarbonate, grey lenses. 100% UVA/UVB Protection. Bifocal magnification enhancement — 1.50/2.00/2.50. Retail, $149.99.

Contact:
Ono’s contact: Chris Nelson, Nat’l Sales Mgr. 1-866-865-4695, chris@onostradingcompany.com

Media contact–Bill AuCoin, 727-522-2371, wmaucoin@verizon.net

New i-Kam Xtreme Eyewear Lets You Be Your Own Videographer

Hunter’s Specialties® has acquired the exclusive rights to i-Kam Xtreme™ (Patent Pending) video eyewear. i-Kam Xtreme incorporates an advanced mobile video recorder into a lightweight pair of glasses. Whether it’s your children’s latest ball game, a downhill ski run, a fishing trip, or your last hunt, now outdoor enthusiasts of all kinds have a hands-free way to record what they see and play it back for future enjoyment.

i-Kam Xtreme offers completely wireless operation, with no cords or battery packs required. It has a digital camera incorporated into the frame with 4GB of built-in memory for up to 3 hours of recording. The glasses will also accept a Micro SD card for an additional 8 GB of memory. The integral microphone captures all the sounds to go along with the video.

The glasses can be hooked directly to a PC with the supplied USB cable to view the video, or when using the Micro SD card, it can be inserted into a card reader to watch footage.

Each pair of i-Kam Xtreme glasses comes with four interchangeable lenses in smoke, brown, yellow and clear to use in all lighting conditions. Frames are available in both glossy and flat black, RealTree camouflage and white. A hard bodied carrying case, cleaning cloth, AC adapter and instruction manual are also included.

“At Hunter’s Specialties we’re always looking for exciting new products that feature cutting edge technology to add to our line,” said David Forbes, Hunter’s Specialties Co-CEO. “When we saw the quality of the video being shot by these glasses and the number of great applications for hunters and other outdoor enthusiasts, we knew this was a product worthy of our name.”

Specs:

Product Size: 170 x 160 x 40mm (folded)
Physical Weight: 1.4 oz
Speed Read: Read – 700kbs / Write – 500kbs
USB: 2.0 (HS) PC / Mac Connection (no driver needed)
Power Supply: Embedded 550mAh Li-polymer Rechargeable Battery
Power Duration: 2.5-3 hours
Power Adaptor: 5V DC/ 500mAh
Memory: Built in 4GB, Max 8GB, Supports Max 8GB Micro SD card
Resolution: 736 x 480 PlayBack Resolution
Video Format: AVI
Audio: Stereo
Recording Speed: 25 fps
Working Temp: 23F – 104F Storage Temp: -4F – 176F
LED Indicators: Recording and Battery Status
Features:

Reset Button
Audio Microphone
Digital Video Camera

4 Sets of Quality Interchangeable Lenses (colors Clear/Polarized Black/Polarized Amber/ Polarized Sunglasses) Easy PC / Mac USB Connection (no driver needed) Easy 2-Button Operation Supports Micro SD Cards (up to 8 GB)

4 GB Built in Memory (Approx. 3 hours of video) Patent Pending

i-Kam Xtreme Eyewear

Champion Eyes and Ears Goes Ballistic on Shooting Protection

ONALASKA, Wisconsin – Champion™ Eyes and Ears, known for providing every shooter with effective, comfortable and stylish hearing and eye protection, announces an extension to their line of shooting glasses. These four new offerings, featuring two new styles, will bring total eye protection to shooters in spring 2010.

Protection beyond industry standard
Ballistic rated four times greater than ANSI Z87.1 standards, Champion’s new clear ballistic shooting glasses (MSRP: $17.49) provide impact protection far beyond current industry offerings. Exceeding 99% UV protection, these new glasses provide ultra-violet protection during outdoor sessions and are exceptional for indoor shooting. Dark frames, clear lenses and a stylish wrap-around design makes these glasses must-have gear for any shooting bag.

Champion introduces additional ballistic shooting glasses (MSRP: $20.49) that feature gray smoked lenses for reduced glare and enhanced image sharpness, slip resistant temples and 99% UV protection. With impact protection that meets the military standard MIL-PRF-31013-the highest impact resistant rating among any shooting glasses on the market-these two glasses are available in either red or black frames for the ultimate in style and fashion when on the firing line.

For more information on these new shooting glasses or any of Champion’s quality products, please visit www.championtarget.com.

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